Andrea Pirlo’s vineyard is not a reason to think he will be a vintage manager | Jonathan Wilson

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Juventus legend projects confidence but has no coaching experience and the move shows marketing men are in control

“And what exactly are your qualifications for this position, Mr Pirlo?” “I played 119 league games for the club and won four league titles.” “I see. Any coaching qualifications?” “I signed up to do my pro licence last August.” “Right. Any relevant experience?” “I’m Juventus Under-23s coach.” “Great. And how long have you held that position?” “Nine days.” “And results are good?” “We haven’t actually played any games yet.” “But the training sessions are going well?” “Well, I did go to watch the under-19s play Monza last week.” “Excellent. The job’s yours.”

The world of the super-clubs can seem very odd at times. Football is an industry obsessed with money and status and yet also one when a company with annual revenues of £400m will appoint somebody with zero relevant experience to a key managerial role.

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